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customer story

Cart.com

“I’m a ‘bang for your buck’ kind of guy. We looked at 30 CLMs and Lexion stood out because even though the solution is simple and easy to implement, the AI is really impressive, which makes it a great value.”

Before Lexion

After Lexion

Cart.com chose the value of Lexion after evaluating 30 CLMs

Industry
eCommerce
Headquarters
Austin, TX
Founded
2020
Website
cart.com
Company Size
1,300
Legal Team Size
4
Products Used
Workflow, Repository, Salesforce Integration, Docusign

Multiple acquisitions led to document organization chaos — even with a homegrown solution

All legal teams struggle with the volume of documents they need to store, keep track of, and analyze (prior to implementing a CLM, that is). And for eCommerce company Cart.com, this challenge was compounded by acquiring 8 companies in 1.5 years. Cart.com’s General Counsel Gregg Goldstein implemented in-house solutions like an intake form and a spreadsheet for tracking tasks, but without a centralized, connected platform, the team continued to face common document organization hurdles:

  • Long search times looking for the right document
  • Inconsistent permissions, access, and organization across various SharePoint folders
  • Low visibility into document versions and related conversations
  • Challenges integrating varying standards and risk tolerances from an acquired company’s documents

A slow document search means more time spent on administrative tasks and less time on strategic advising during the acquisition process, which the lean team at Cart.com couldn’t afford to lose.

Cart.com found the best value with Lexion out of 30 CLMs

Gregg knew he and his lean legal team could work more efficiently through acquisitions with the right CLM, but the first step was diligence — and Gregg talked to 30 different CLMs before finding the right one with Lexion. He felt like Lexion was the ‘best bang for his buck’ given our powerful AI and focus on user experience. Ultimately, he chose Lexion for:

  • A powerful post signature process for easy organization and intelligent document searching.
  • Features he needed and would use. Many CLMs Gregg looked at were feature-packed, but he didn’t want to pay for something he wouldn’t use. He also didn’t want a simple organization system that wasn’t powerful enough.
  • Top-tier AI. While some other CLMs had good document tagging capabilities, the process was manual, which the Cart.com team doesn’t have time for given how fast they’re growing. 

“With everything well organized, tagged, and easily searchable, finding the documents I need takes a matter of seconds — not the minutes, hours, or even days it could have previously. The time savings really adds up.”

Cart.com enjoys organized acquisitions and streamlined workflows with Lexion

Cart.com continues to grow at a rapid pace, and now the legal team can keep up. 

And while Cart.com initially chose Lexion for its intelligent and easy-to-use document repository, now, Gregg’s team also uses Lexion for the pre-signature workflow. With a fully connected pre- and post-signature process in place, the legal team is thriving with the benefits of:

  • Increased ownership and accountability with a centralized intake system. The Cart.com team just has to email legal for support, which automatically generates a ticket and is tracked by the team until completion.
  • Automatic document organization. After an acquisition, they put customer and vendor contracts into Lexion — there’s no manual process, and the team can immediately find find what we need.
  • Easy implementation and accountability. With the Salesforce integration, the Sales team can make requests directly from the CRM — they were able to seamlessly onboard without learning a new system. 
  • Quantifiable value. With visibility into their workload, the legal team could justify hiring an additional teammate.