This Cookie Policy explains how Lexion (“Lexion,” “we,” “us,” or “our”) uses cookies and other similar technologies to recognize when you visit our website at https://lexion.ai. This Cookie Policy describes what these technologies are and why we use them, as well as your rights to control our use of them. Capitalized terms used herein and not defined will have the meaning given to such terms in our Website Terms of Use or Privacy Policy.
What are Cookies?
Let’s start from the beginning for context. What are cookies? Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information. Cookies set by the website owner (in this case, Lexion) are called “first-party cookies.” Cookies set by parties other than the website owner are called “third-party cookies.” Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics). The parties that set these third-party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.
Why does Lexion use Cookies and other Similar Technology?
A lot of different reasons. Some cookies are required for technical reasons in order for our Website to operate, and we refer to these as “essential” or “necessary” cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience. Third parties serve cookies through our Website for advertising, analytics, and other purposes. This is described in more detail below.
What types of Cookies are there?
- ESSENTIAL OR NECESSARY COOKIES
These cookies are needed to help you access and move around our Websites. Without these cookies, our Websites would not work, and you would not be able to use some critical features. - PERFORMANCE AND FUNCTIONALITY COOKIES
These cookies are used to remember the information you have entered or choices you make on the Websites. These preferences are remembered using persistent cookies so that the next time you visit our Websites you will not have to set them again. - ANALYTICS AND CUSTOMIZATION COOKIES
These cookies help us understand how our Websites are being used so that we make improvements. These cookies can provide us with anonymous information to help us understand which parts of our Websites interest our visitors and if they experience any errors. We use these cookies to test different designs and features for our Websites and also use them to help us monitor how our visitors reach our Websites. - ADVERTISING COOKIES
These third-party cookies ensure that advertisements shown to you on our Websites and other web sites are as relevant to you as possible. These third-party cookies record information about your use of advertisements to help us improve your experience. These cookies perform functions like preventing the same ad from continuously reappearing. - SOCIAL NETWORKING COOKIES
These cookies are used to enable you to share pages and other Materials that you find on our Website through third-party social networking and other websites. These cookies may also be used for advertising purposes.
Third-Party Features and Widgets
Some pages of our Websites include third-party plugins or other features such as the G2, LinkedIn, or Facebook share button through a third-party social media or email service. These features may collect your IP address, which page you are visiting on our Websites, and set a cookie to enable the feature to function correctly. Your use or interaction with these plugins and features is governed by the privacy policy and terms of use of the third-party company providing it.
How can I control cookies on my browser?
As the means by which you can refuse cookies through your web browser controls vary from browser to browser, you should visit your browser's help menu for more information. In addition, most advertising networks offer you a way to opt out of targeted advertising. If you would like to find out more information, please visit:
- Digital Advertising Alliance
- Digital Advertising Alliance of Canada
- European Interactive Digital Advertising Alliance
What about other tracking technologies, like web beacons?
Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs"). These are tiny graphics files that contain a unique identifier that enables us to recognize when someone has visited our Website or opened an email including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of email marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.
Do you use Flash cookies or Local Shared Objects?
Websites may also use so-called "Flash Cookies" (also known as Local Shared Objects or "LSOs") to, among other things, collect and store information about your use of our services, fraud prevention, and for other site operations. If you do not want Flash Cookies stored on your computer, you can adjust the settings of your Flash player to block Flash Cookies storage using the tools contained in the Website Storage Settings Panel. You can also control Flash Cookies by going to the Global Storage Settings Panel and following the instructions (which may include instructions that explain, for example, how to delete existing Flash Cookies (referred to "information" on the Macromedia site), how to prevent Flash LSOs from being placed on your computer without your being asked, and (for Flash Player 8 and later) how to block Flash Cookies that are not being delivered by the operator of the page you are on at the time). Please note that setting the Flash Player to restrict or limit acceptance of Flash Cookies may reduce or impede the functionality of some Flash applications, including, potentially, Flash applications used in connection with our services or online content.
Do you serve targeted advertising?
Third parties may serve cookies on your computer or mobile device to serve advertising through our Website. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. They can accomplish this by using cookies or web beacons to collect information about your visits to this and other sites in order to provide relevant advertisements about goods and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details, or other details that directly identify you unless you choose to provide these.
How often will you update this Cookie Policy?
We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please therefore revisit this Cookie Policy regularly to stay informed about our use of cookies and related technologies. The date at the top of this Cookie Policy indicates when it was last updated. If you have any questions about our use of cookies or other technologies, please email us at legal@lexion.ai.
The Cookies Used on the Website
- Website Name(s): G2crowd.com, G2.com, Zoominfo.com, hubspot.com
Cookie Name: __cf_bm
Cookie Purpose: Cloudflare places the cookie on end-user devices that access customer sites protected by Bot Management or Bot Fight Mode.
Cookie Duration: 30 minutes
Category: Essential - Website Name(s): www.g2.com
Cookie Name: AWSALBCORS
Cookie Purpose: For continued stickiness support with CORS use cases after the Chromium update, we are creating additional stickiness cookies for each of these duration-based stickiness features named AWSA LBCORS (ALB).
Cookie Duration: 7 days
Category: Performance - Website Name(s): .bat.bing.com
Cookie Name: MR
Cookie Purpose: This cookie is used by Microsoft to reset or refresh the MUID cookie.
Cookie Duration: 7 days
Category: Performance - Website Name(s): www.g2.com
Cookie Name: AWSALB
Cookie Purpose: These cookies enable us to allocate server traffic to make the user experience as smooth as possible. A so-called load balancer is used to determine which server currently has the best availability. The information generated cannot identify you as an individual.
Cookie Duration: 7 days
Category: Performance - Website Name(s): bing.com
Cookie Name: MUID
Cookie Purpose: Sets a unique user id for tracking how the user uses the site. Persistent cookie that is saved for 3 years.
Cookie Duration: 3 years
Category: Analytics - Website Name(s): lexion.ai
Cookie Name: hubspotutk
Cookie Purpose: This cookie keeps track of a visitor's identity. It is passed to HubSpot on form submission and used when deduplicating contacts.
Cookie Duration: 6 months
Category: Analytics - Website Name(s): lexion.ai
Cookie Name: _gid
Cookie Purpose: Keeps an entry of unique ID which is then used to come up with statistical data on website usage by visitors. It is a HTTP cookie type and expires after a browsing session.
Cookie Duration: 1 day
Category: Analytics - Website Name(s): lexion.ai
Cookie Name: _hstc
Cookie Purpose: The main cookie for tracking visitors.
Cookie Duration: 6 months
Category: Analytics - Website Name(s): lexion.ai
Cookie Name: _ga_#
Cookie Purpose: Used to distinguish individual users by means of designation of a randomly generated number as client identifier, which allows calculation of visits and sessions.
Cookie Duration: 2 years
Category: Analytics - Website Name(s): hubspot.com
Cookie Name: __hssc
Cookie Purpose: This cookie keeps track of sessions.
Cookie Duration: 30 minutes
Category: Analytics - Website Name(s): google.com
Cookie Name: _ga
Cookie Purpose: Records a particular ID used to come up with data about website usage by the user.
Cookie Duration: 1 year 11 months 29 days
Category: Analytics - Website Name(s): hubspot.com
Cookie Name: __ptq.gif
Cookie Purpose: Records anonymous page view data.
Cookie Duration: session
Category: Analytics - Website Name(s): google.com
Cookie Name: _gat#
Cookie Purpose: Enables Google Analytics regulate the rate of requesting. It is a HTTP cookie type that lasts for a session.
Cookie Duration: 1 minutes
Category: Analytics - Website Name(s): hubspot.com
Cookie Name: __hssrc
Cookie Purpose: Whenever HubSpot changes the session cookie, this cookie is also set to determine if the visitor has restarted their browser.
Cookie Duration: session
Category: Analytics - Website Name(s): google.com
Cookie Name: _uetsid_exp
Cookie Purpose: Contains the expiry-date for the cookie with corresponding name.
Cookie Duration: persistent
Category: Advertising - Website Name(s): facebook.com
Cookie Name: _fbp
Cookie Purpose: Facebook tracking pixel used to identify visitors for personalized advertising.
Cookie Duration: 2 months 29 days
Category: Advertising - Website Name(s): google.com
Cookie Name: _gcl_au
Cookie Purpose: Used by Google AdSense for experimenting with advertisement efficiency across websites using their services.
Cookie Duration: 2 months 29 days
Category: Advertising - Website Name(s): google.com
Cookie Name: _uetvid_exp
Cookie Purpose: Contains the expiry-date for the cookie with corresponding name.
Cookie Duration: persistent
Category: Advertising - Website Name(s): google.com
Cookie Name: test_cookie
Cookie Purpose: A session cookie used to check if the user’s browser supports cookies.
Cookie Duration: 15 minutes
Category: Advertising - Website Name(s): google.com
Cookie Name: _uetsid
Cookie Purpose: Collects data on visitor behaviour from multiple websites, in order to present more relevant advertisement - This also allows the website to limit the number of times that they are shown the same advertisement.
Cookie Duration: 1 day
Category: Advertising - Website Name(s): linkedin.com
Cookie Name: bcookie
Cookie Purpose: Used to optimize the range of advertising on Linkedin.
Cookie Duration: 11 months 30 days
Category: Advertising - Website Name(s): google.com
Cookie Name: IDE
Cookie Purpose: Used to measure the conversion rate of ads presented to the user.
Cookie Duration: 1 year 11 months 29 days
Category: Advertising - Website Name(s): google.com
Cookie Name: IDE
Cookie Purpose: Used to measure the conversion rate of ads presented to the user.
Cookie Duration: 1 year 11 months 29 days
Category: Advertising - Website Name(s): google.com
Cookie Name: _uetsid
Cookie Purpose: Collects data on visitor behaviour from multiple websites, in order to present more relevant advertisement - This also allows the website to limit the number of times that they are shown the same advertisement.
Cookie Duration: persistent
Category: Advertising - Website Name(s): google.com
Cookie Name: ga-audiences
Cookie Purpose: Used by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor's online behaviour across websites.
Cookie Duration: session
Category: Advertising - Website Name(s): google.com
Cookie Name: _uetvid
Cookie Purpose: Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences.
Cookie Duration: 1 year 24 days
Category: Advertising - Website Name(s): linkedin.com
Cookie Name: UserMatchHistory
Cookie Purpose: These cookies are associated with a B2B marketing platform, formerly known as Bizo, which is now owned by LinkedIn, the business networking platform. This sub-domain is connected with LinkedIn's marketing services that enable website owners to gain insight into types of users on their site based on LinkedIn profile data, to improve targeting.
Cookie Duration: 30 days
Category: Advertising - Website Name(s): linkedin.com
Cookie Name: lidc
Cookie Purpose: These cookies are associated with a B2B marketing platform, formerly known as Bizo, which is now owned by LinkedIn, the business networking platform. This sub-domain is connected with LinkedIn's marketing services that enable website owners to gain insight into types of users on their site based on LinkedIn profile data, to improve targeting.
Cookie Duration: 1 day
Category: Advertising - Website Name(s): linkedin.com
Cookie Name: bscookie
Cookie Purpose: Cookie used for Sign-in with Linkedin and/or for Linkedin follow feature on 3rd party websites
Cookie Duration: 11 months 30 days
Category: Social networking
